The Ugly Truth about Social Media.

Great post from my colleague Anna Lee about the truth of social media. Enjoy.

Small thoughts, big ideas.

  1. It’s really hard work.
  2. It doesn’t happen overnight.
  3. It’s not a magic bullet.
  4. It’s not free.
  5. You have to invest.
  6. ROI? LOL
  7. Not everyone is a natural.
  8. Engagement cannot be automated.
  9. Crisis plan. Get one. Or be sorry.
  10. There is absolutely no substitute for brilliant content.


Remind me again why we’re doing this?

Oh yes…

“The ROI of social media is your business will still exist in 5 years – Erik Qualman” Tweet this.

Back to it then.

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Published by marissapick

As a marketing professional with over a decade of experience, I understand what it takes to meet the needs of targeted audiences and how to utilize feedback to conduct new digital campaigns and strategies. I have a passion for digital marketing and the overall communications field because it is an effective tool for connecting people. I'm a self-proclaimed "foodie" and obsessed with great wine and red velvet cupcakes. I'm an avid sports fan (go yankees!) and a total shopping addict and my biggest pride and joy are my two sons Lucas and Reid. I love to travel the world, and reflect and share insights with you on this blog, hope you enjoy!

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