The Future of Content Generation

If someone offered you a crystal ball that could tell you the future of content generation, would you want it?  As a member of The Upside, an award-winning community and accelerator for thriving consultants, I participated in a recent Clubhouse event discussing the future of content generation.  This got me thinking about trends for theContinue reading “The Future of Content Generation”

“Be Prepared to Be Spontaneous”

Last week I attended BtoB Magazine’s Digital Edge Live conference in NYC.  One of the quotes which really resonated with me was from the Executive Director of Global Brand Marketing, Linda Boff who urged attendees to “be prepared to be spontaneous,” and try real-time marketing.   We live in a society now where people can consume media as they want.Continue reading ““Be Prepared to Be Spontaneous””