Four Metrics to Better Evaluate and Optimize Your Social Media Content

It’s important to constantly evaluate and optimize your best social media content to ensure your feeding content into an engaged and active audience.  Whether you’re a large brand or a blogger, if you’re spending time creating and sharing content no one is interested in, well, you’re just waiting your time!  Avinash Kaushik’s four major socialContinue reading “Four Metrics to Better Evaluate and Optimize Your Social Media Content”

Stop Fighting Social Media Marketing and Try to Visualize the Impacts with a Nifty Infographic

I’m a huge believer in social media (shocking I know!) but as the industry continues to expand and the social media “bubble” continues to bloom people want proof to backup the statement that it indeed social media does work.  How you measure the sucess and ROI of social media may vary, but needless to say oftenContinue reading “Stop Fighting Social Media Marketing and Try to Visualize the Impacts with a Nifty Infographic”